Luar Offices by Iram Boxwala Design Studio

Iram Boxwala Design Studio in Mumbai designed Luar Beauty’s office as a transformative canvas reflecting brand identity through curved walls, brand colors, customized furniture, and strategic elements.

Luar Beauty, an upcoming beauty product brand, is a scientifically-powered house of beauty that celebrates diverse skin tones and redefines the makeup experience. As they expand their presence, the design of their office space becomes more than just a functional necessity—it becomes a canvas to showcase their bold and bespoke identity. Every corner of Luar Beauty’s office is carefully created as a seamless extension of their brand in physical space.

Reception Area
The reception area sets the tone for the entire office space, embodying Luar Beauty’s brand identity. It’s curved walls and soft edges, echoing the fluid lines of Luar Beauty’s branding, create a welcoming atmosphere for visitors. The bean-shaped entrance sign draws inspiration from Luar Beauty’s product covers, which feature a distinctive bean shape. This design element serves as a visual representation of the brand’s identity and also establishes a connection with the products themselves. The infusion of brand colors in the lighting scheme further enhances the ambiance, creating a harmonious blend of design elements that resonate with Luar Beauty’s overall aesthetic.

Customized furniture plays a pivotal role in this design narrative. From a stone countertop desk to real wood elements crafted into bean-shaped supports and fins, each piece is a testament to functionality intertwined with brand aesthetics. Crafted niches in the walls proudly showcase Luar Beauty’s products and wooden frames featuring product photoshoots, add a personalized touch that resonates with visitors and employees alike. The inclusion of plants and bursts of color adds life and vibrancy, enhancing the overall brand experience within the workspace.

Pantry Area
Moving into the pantry area, a burst of mint green, a signature color from Luar Beauty’s branding palette, welcomes individuals into a space that marries earthy textures with modern design. Rattan shutters and natural textures evoke a sense of warmth and comfort, complemented by the herringbone wooden flooring that runs throughout the office. The custom-designed tables with lime plaster legs and stone tabletops add a touch of sophistication.

Chairs with wooden legs were selected that match the flooring, creating a cohesive look. Additionally, a glass board has been added to facilitate team meetings and discussions, making this space versatile for collaborative work.

Open Office Workstations
Luar Beauty’s open office workstations are designed to facilitate their office culture that prioritizes collaboration, creativity, and an open, interconnected workspace environment. Every detail, from the choice of materials to the design elements, is a nod to Luar Beauty’s brand identity. The track lights, in particular, are a masterpiece of customization, designed based on the curves found in Luar Beauty’s logo. The light, crafted from a metal pipe with customized track spotlights, not only illuminates the space effectively but also adds touches of artistic flair and fun.

A standout feature of the open office area is the two-way sliding partition, a clever addition that separates the communal space from the private cabin while maintaining a sense of openness and connectivity. Constructed with fluted and clear glass, this partition not only adds visual interest but also allows natural light to filter through, enhancing the overall ambiance of the workspace.

Customized wooden console and bookshelf units blend storage with brand aesthetics. It also divides the workspace effectively into different zones. Three pin boards in brand colors add functionality and brand identity touch. Luar Beauty’s open office fosters efficiency and creativity in a visually appealing environment

In crafting Luar Beauty’s office space, our focus extended beyond mere functionality; we aimed to create an immersive brand experience that resonates with their vision. Every element, from the choice of colors to the design of furniture and lighting, was meticulously selected to align with Luar Beauty’s vision and values. The strategic placement of mirrors and minimalistic design backgrounds, ensures that the office seamlessly transitions into a versatile studio space for product shoots The result is a space that not only serves as a productive workplace but also reinforces and celebrates the essence of Luar Beauty.

Design: Iram Boxwala Design Studio
Design Team: Iram Boxwala, Namratha Shetty, Joshua Aranha
Contractor: ONS Enterprises
Photography: Yadnesh Joshi | The Endless Forms